Undercog Cycling Coaching
Ride Against
The Expected.
Practical coaching for practical people. Training built around your life, your event, and the work you are ready to do.
Meet Your Coach
Coach George Qadado
USAC Level 2
Growing up in the DC suburbs, I found the bicycle as an adult — and it completely took over. After moving to Richmond, VA, I was swept into east coast bicycle messenger culture, raced at the famous Redhook Criterium in Brooklyn, and became a self-supported face in the road & track scene across the Mid-Atlantic.
Within a few years of hard work and tough lessons, I made my way to some of the most prestigious road and track cycling events in the US — and started helping others do the same.
I am passionate about helping athletes find a practical path forward. Coaching brings together 100% of my acumen and passion — athlete, racer, and data analyst, all in one.
“Are you a student? A parent? Perhaps another kind of unconventional athlete? Cycling can often present itself as an elitist and exclusive sport. My coaching style is Practical & specific — designed to get you ready for YOUR event.”Contact Me
The Undercog Method
Single-tier unlimited access
No tiers, no limits on contact or time. Call me, text me — anything convenient.
Same-day response time
I always respond back the same day. Your questions never sit unanswered.
WKO5 workout analysis & prescriptions
Science-backed training built around your physiology, not a template.
In-presence event support
No upcharge to support you at your event within the Mid-Atlantic region.
Expert network
Access Coach George's network of coaches, fitters, nutritionists, and more.
No contracts
Stay because it works, not because you signed something.
Coach George also offers premium coaching for cycling and weightlifting, and can advise athletes cross-training with running, swimming, SkiMo, yoga, and rock climbing.
Rates & Services
Services
Individual Coaching
Coach George offers one primary product for individual athletes — Unlimited access coaching.
$150/month
*Sliding scale pricing available for collegiate racers
Coaching is a luxury and we acknowledge that. Your time and resources are VALUABLE— and so is mine. If you're reading this, you're a smart athlete shopping for a good coaching fit. We welcome free consultations. Always.
What sets me apart from other coaches?
No bullshit, no tiers, no limits on contact or time. Call me, text me, anything that's convenient. I respond directly and keep communication clear.
Individual Coaching includes:
- Weekly workout programming in TrainingPeaks
- Unlimited contact — no tier, no cap
- Premium cycling AND weightlifting coaching
- Cross-training advice (running, swimming, SkiMo, yoga, rock climbing)
- No upcharge for in-presence event support*
- No contracts — ever
- Personalized plan — no two athletes programmed the same
- Expert network: fitters, nutritionists, and more**
*Currently limited to reasonable distance events within the Mid-Atlantic and long-distance events per special request.
**Expert referrals subject to case-by-case basis.
Free 60-minute consultations available for coaches & athletes.
Get StartedUCC Athletes Ride For
Get In Touch
Contact
Free 60-minute consultations always available. Reach out and let's talk about your goals.
Based In
Central Virginia — coaching accessible anywhere